SMS Marketing for
Salons & Spas 

Grow your revenue with text marketing for beauty salons, spas, and hair stylists. Revamp your communication with clients and launch highly engaging loyalty programs using SMS.

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90% of consumers have gained value from an SMS loyalty program1

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7X per hour is how often 50% of consumers ages 18-29 check their text messages2

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78% of consumers would like to be able to text a business33

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80% of consumers respond to a new text within 15 minutes4

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Text Marketing Solutions  
for Salons & Spas

Capitalize on the self-care trend with salon and spa SMS promotions. Offer the best customer service in the beauty business while streamlining booking, billing, and appointment confirmation.

  • Attract New Clients with Salon or Spa Text Coupons
  • Send Beauty & Spa SMS Tips via Automated Campaigns
  • Reduce No-Shows with SMS Salon & Spa Reminders
  • Enhance Customer Service Using Direct, Two-Way Messaging
  • Add Text Messages to Beauty Salon Booking and Billing Processes

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How Salons Are Using SMS Marketing to Drive Business


Text Marketing Can Give Your Beauty, Salon & Spa Business a Communications Makeover

   Attract New Clients with Special Offers
Offer mobile coupons, exclusive discount codes, and special offers to first-time visitors.

   Cut Out Missed Appointments
A simple SMS appointment reminder has the power to dramatically cut down on no-shows and last-minute rescheduling.

   Rebook Canceled Appointments - Fast
Don’t lose revenue due to a late cancellation. Text your loyal members offering a discount for a last minute booking.

   Send Alerts & Notifications
Keep clients informed by sharing urgent notifications about closings, class cancellations, and more.

   Start a Loyalty Program
Reward your most engaged customers and clients by offering special discounts and exclusives via a text-based mobile loyalty program.

   Manage Scheduling & Operations
Quickly handle last-minute changes to calendars and schedules.

   Send Notifications & Alerts
Keep your team safe, engaged, and productive with critical text alerts and notifications that are delivered in real time.

TCPA Compliance: Above & Beyond

We make TCPA compliance easy with features including double opt-in security, automated opt-out functionality, and SafeSTOP, to add required opt-out messaging with one simple click.
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Which EZ Texting Plan Is Right for You?

No matter which plan you choose, EZ Texting’s reliability and expertise will be backing your beauty salon text message campaigns. No hidden fees. Trial for free. Cancel anytime.


Our Customers Love Us. The Feeling’s Mutual.

Salons and spas are growing their businesses every day with EZ Texting.


EZ Texting


465 reviews


Great for employee communication!

Pricing is reasonable for the amount of use we can get out of it.The organization has been able to send mass texts during shutdowns due to weather.


Exactly what we were looking for!

The site is so easy to navigate. You can import your contacts and send group texts with no problem. I highly recommend EZ Texting to any company/business who is looking for a quick way to text their message to their group.


EZ Texting makes communicating super easy with interested people

I can upload contacts quickly and easily to send out messages. EZ Texting connects with my CRM for texting to my current database. Letting people know about my events via text is easy and gets more responses.

Jann Parker

“I love the ability to segment my list and being able to link online to Constant Contact. I use EZ Texting for notifications and marketing to existing and potential salon professionals.”

Cheri Mangum
Chief of Staff — iStudio Salons

Powerful SMS Marketing Features

Dedicated Short Codes

Boost engagement and brand awareness with a memorable 5-6 digit textable number

Contact Management

Easily upload existing contacts then personalize, group, and segment for fast targeting

MMS Picture Messaging

Drive engagement with your own dynamic image or one of millions of free Shutterstock images

Group Texting

Message all your contacts at once, or segment into groups for quick

Two-Way Texting

Conversational texting allows for easy one-to-one connections to your customers

List Growth Tools

EZ Texting offers multiple ways to grow your opt-in list, including Keywords, QR codes, and digital sign-up
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Streamline Your Workflows with Custom App Integrations

EZ Texting works closely with popular applications like Constant Contact, HubSpot, Shutterstock, and Squarespace to help you integrate texting into your campaigns with ease.

  • With our easy-to-use integrations, you can quickly sync systems to one another — without the need for a developer.
  • Automate contact management across platforms — including CRM tools, email marketing systems, and thousands of apps.
  • Integrate SMS marketing for salons with your existing marketing and customer service workflows to be more organized, efficient, and productive.

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Learn 12 Secrets of Text Marketing

With this free ebook, you'll learn tips and tricks for growing your SMS marketing campaigns.


Frequently Asked Questions

Salon or spa SMS services provide client-facing beauty businesses with many financial benefits, from increasing bookings by texting coupons for new services to raising the average spend per customer by offering spa service upgrades via SMS. Additionally, salons are using SMS services to enhance their appointment booking, reception, and confirmation processes; for example, sending a text message appointment reminder, which we found can reduce no-shows by 38%.


Yes, SMS marketing can help businesses like day spas, beauty salons, massage businesses, med-spas, and wellness retreats acquire new leads through an SMS marketing campaign offering a text coupon or promotion for subscribing via a Keyword or sign-up form. Then marketing teams can then use text marketing to nurture the new leads with strategies like a Drip Campaign with regular professional styling tips or a recurring message with a monthly discount. Through lead generation and lead nurture, text message marketing help convert  prospective clients to new paying customers.

Especially for salons and spas, text appointment reminders can be highly valuable. If you’re worried that an SMS reminder will increase cancellations, don’t be: We see that less than 5% of appointments are canceled after a text message notification, and that a text can reduce no-shows by nearly 40%. Plus, automated text reminders for appointments can improve your spa or beauty salon’s customer service rating because 75% of millennials believe SMS is a helpful way to receive appointment reminders. And offering a text message that a client can respond to is even better as your customers want to reply to reminder alerts to confirm, reschedule, or cancel an appointment.