Articles by Chloe Mulliner

Chloe Mulliner
Blog Writer, EZ Texting
Chloe Mulliner is a writer based in San Diego. When she’s not writing about marketing and tech, she enjoys camping, vintage shopping, and keeping the peace between her 18-pound cat and 17-year-old chihuahua.
Illustration of head-to-head logo match - EZ Texting vs. SimpleTexting
Blog Posts

SimpleTexting vs. EZ Texting: Why Customers Are Leaving SimpleTexting

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What Does “Data Rates May Apply” Mean?

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Business Text Competitions: Running a Text Promotion the Right Way

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How to Text the Perfect Christmas Message to Clients

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Customer Retention for Small Business Owners

Illustration facing an SMB owner holding a smartphone composing a message with a thoughtful expression. Behind them is a zoomed-in view of the text they’re drafting on the phrase: “Hi! I just wanted to follow-up…”
Blog Posts

How to Send the Perfect Follow-Up Text

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Broadcast vs MMS: What’s the Difference

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Reasons to Have Human Supervision of Your AI Text Message Generator

Radio DJ connects with the audience via SMS texting
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Radio Station Text Messaging: A Quick Guide to Listener Engagement

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The Surprisingly Simple Reality of Using SMS Marketing

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EZ Texting’s Favorite Ways to Use MMS in Text Message Marketing

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Blog Posts

The Pros and Cons of SMS Marketing

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Build Product Buzz and Drive Customer Acquisition with Conversational Text Marketing

Marketing automation concept of channels, mediums, and messages converting to $$$$, with a smartphone in the center instead of envelope
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Pulse Check: 2023's Best Marketing Automation Tools

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Blog Posts

9 Strategies to Create Effective & Engaging Marketing Outreach Campaigns